Product development for the beach line for babies. Series of illustrations inspired by the magic of the ocean and its diversity applied to fabrics and localized prints.
For OFFCORSE, leader of the Colombian fashion industry in children's clothing. Innovation and the stimulation of learning through textile products are the features of the line.
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Waifs interactive infographic
Goals and Objectives
The design an interactive infographic that explains to international students and other stakeholders the step-by-step process for applying for a student visa and guides them through the school's enrollment process.
Challenge
The challenge is to understand Waifs' users' responses to the enrollment process, identify pain points, and propose solutions to improve their experiences.
Process
For the initial user research, I conducted guerrilla usability testing to identify current problems. During the synthesis phase, I used affinity mapping to analyze pain points and determine priorities.
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